Yearly Archives: 2025

Sports Betting in the age of AI

In our previous article https://aqueriainternational.com/euro-sports-betting-multi-jurisdictional-gaming-proposition/ (June 1, 2013), we discussed the evolving European Lotteries’ industry landscape, underscored the prominence of Sports Betting and highlighted the associated operational complexities traditional lottery operators face. In that post we concluded, that a Cross-European shared services model with multi-jurisdictional platforms could be a viable solution to the challenges faced.…

Introducing PaaLs – A Non-Zero-Sum Prize Draw Innovation

The global lottery and prize draw industry is at a pivotal moment of transformation. Traditional models, while successful in their time, are increasingly facing challenges to stay relevant in the digital age. Consumer expectations are evolving, with players demanding greater value, more engaging experiences and a clearer alignment with their personal values and modern lifestyles.…

New Lottery Games – Cannibalization or “Natural Selection”

Paraphrasing a general principle of Darwin’s theory.
“Natural variation occurs among the products of any portfolio offered by an organization. Many of these differences do not affect survival, but some differences may improve the chances of survival of a particular product and consequently the organization itself…”