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State privatizations are quite common nowadays and basically reflect the State’s inability to efficiently manage the operational complexities of its assets.
While many European States have recently deregulated their Gaming & Lotteries market…
Aqueria International & CodeBaby (http://codebaby.com/) have recently signed a partnership agreement for the development of “Interactive Virtual Assistants” that will service the Gaming & Lotteries Industry.
While many EU States are in the process of re-regulating and/or deregulating their respective markets, accordingly Lotteries are also preparing for the changing Gaming landscape with developments to their technology platforms, distribution channels and games portfolios.
While interactive platforms enable a Lottery to interface directly with its customer base and provide personalized services on a number of levels; in the land-based distribution network and especially wherever a shop-in-shop setup exists, the lottery’s interface with its retail customers is fundamentally restricted to a transactional interaction with…
2011 was overall a good year for the EU Lotteries that incorporated an Interactive distribution channel. Total sales were up by 10.7% with land-based sales increasing by 9.2% while interactive channel sales increased by 27.4% on the previous year.
2012 may well be remembered as the turning point in EU (27) State Lotteries’ history and the first clear indication of things to come in the World lotteries arena.
Throughout Europe it is evident that…
